Structured data
Structured data valid
Structured data parses and validates against schema.org
What we check
Structured data parses and validates against schema.org
Why it matters
Invalid markup is ignored entirely, so the effort is wasted.
How to fix it
Fix the JSON so it parses, with a valid @context and @type.
How it affects your score
This check sits in Structured data, which is worth 5% of the overall score. A critical result costs the full weight of the check; a warning costs half. If we can't measure it on your page, we leave it out of the score entirely.